International SEM

Google Partner CertificationAt eStudio34 we are experts in multilingual SEM and Google partners having acces to the latest betas to on the Adwords before official launch. With a multilingual team based in Barcelona we have over 5 years experience delivering international SEM strategies to both Bluechip companies and SMEs. We have ample experience helping businesses expand in to European countries such as; Spain, Germany, France, Italy and Portugal.

Our Key USPs
Our team is our main strength since it is composed of senior online marketers with:

  • +7 years experience in online marketing
  • Bilingual capabilities (Spanish/English)
  • Thorough knowledge of the UK/US/Spanish search landscape
  • Previous experience delivering strategies in the main Europen countries & US

How we do it;
Our SEM strategies allow your business to start receiving international traffic immediately. As the campaign is optimised over the time the key objective will be to reduce cost per click and increase conversions to improve performance of the campaign. These are the main steps we follow when optimising a campaign:

1. Web Conversion Analysis:

  • Usability and conversion paths
  • Structure of URLs & Landing pages
  • Call to action

2. Competitor & market research;

  • International SEM Market analysis
  • SEM competitor spend analysis
  • SEM competitor add analysis

3. Adwords Campaign Set-up

Once the local keywords have been identified by our native serach expert we will proceed in setting-up your campaign including

  • Keyword Categorization in to Adgroups
  • Creation of the Ad Copy
  • Landing page selection
  • Bid and budget selection
  • Geo targeting and daily/hourly scheduling
  • Conversion tracking set-up through Google Analytics

4. Ongoing Optimisation & Reporting

As the campaign is optimised over the time the key objective will be to reduce cost per click and increase conversions to improve performance of the campaign. We will take any seasonality changes that may affect your service/product accordingly and make the necessary changes.

To track the progress of the campaign we will be sending you a report on a monthly basis were the ROI of each Adgroup and campaign will be displayed. You will be able to discuss results with your project manager will on an ongoing basis so the necessary changes can be made to the campaign as fast and efficiently as possible.

Sounds like this is what you need? – Give us a call today on (+34) 93 393 91 34 and speak to one of our experts who will assess your requirements and recommend a strategy for your business.

Don’t have time to speak now? – Fill in our contact form and we will give you a call at your earliest convenience.

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